Nissan’s Big Shift

Turning the Tide

Nissan’s facing some tough times and pulling out all the stops with a big shake-up in an attempt to get things back on track. After posting some pretty hefty financial losses, the carmaker has decided on some drastic measures. The plan includes cutting its workforce by 20,000 jobs between now and 2027. This is part of their Re:Nissan recovery plan, which could very well determine the company’s future. The struggles come on the heels of a $4.5 billion loss for the year ending March 2025. Their goal is to save about $3.39 billion compared to last year and start bringing in positive cash by 2026.

Streamlining Platforms

One noticeable change Nissan’s making is reducing the number of platforms it operates. They’re aiming to cut down from 13 platforms to just 7 by 2035. This is part of their strategy to speed up new model rollouts, slashing development time from a lengthy 37 months to potentially down to just 30 months. Among these anticipated models, keep an eye out for a new-gen Skyline and a fresh C-segment SUV.

Factory Closures

Another tough call they made is the closure of seven factories, which includes scrapping plans for a new battery plant in Japan. They’re temporarily pressing pause on some advanced product activities post-2026, redirecting efforts toward hitting those cost-saving targets. This means a more focused employee count with a new governance model directed at financial decisions. A team of 300 experts will concentrate purely on cost-cutting strategies.

A Tailored Approach

When it comes to strategy, Nissan is honing in on specific regional needs. For the U.S., hybrids will take center stage along with reinventing the Infiniti brand. Meanwhile, China will see a push toward new energy vehicles. In Europe, B and C-segment SUVs are getting the spotlight, and in the Middle East, they’ll offer more large SUVs while also considering bringing in some models from China.

CEO Ivan Espinosa emphasized a new focus on less volume-dependent profitability and said the entire team is committed to turning this plan into reality. Their eyes are set on the year 2026 to make a comeback. How’s the Nissan team driving? They’ve got the pedal to the metal, making sure they’re not just speeding, but on the right track for recovery.