BMW’s New i1 Unveiled

BMW’s Electric Evolution

BMW plans to hold its ground in the small car segment despite others dipping out. The next-gen 1 Series, expected in 2028, seems set to include an all-electric variant dubbed the i1. Designed atop a platform likely shared with Mini, this upcoming move keeps BMW in line with its competitors while catering to the demands of the emerging EV market.

Past Meets Future

Remember the BMW i3? It was BMW’s attempt to shake up the small electric vehicle scene with mixed reviews. Now, the name i3 is being repurposed for the new electric 3 Series, but make no mistake, BMW is stepping back into the compact EV space with the upcoming i1. The i1, rumored to debut alongside the 2028 1 Series, promises to blend practical size with the electric innovation BMW fans expect.

BMW’s Commitment

In a market where competitors like Audi and Mercedes are phasing out their smaller models, BMW remains committed to the 1 Series. Bernd Koerber from BMW underlines the importance of the 1 Series in markets like Greece, Spain, and Italy. A shift away from the small car market? Not anytime soon, says BMW.

Shared DNA with Mini

Efficiency is key, and BMW plans to smartly share platform elements between the i1 and Mini, utilizing the Neue Klasse platform. This synergy might not only help keep costs in check but also ensure both lines benefit from BMW’s signature engineering prowess.

Driving Experience

The anticipation for the i1 extends to its driving feel. If BMW retains its heritage, expect it to offer a confident yet playful drive, similar to the zippy Mini but infused with the BMW refinement one expects. Given past successes, the i1 could even outperform its gas-powered cousins in responsiveness and agility.