Ford Territory: A Fresh Look

The Ford Territory has evolved once again, this time making its mark in the Brazilian market with a mid-lifecycle update. Originally, the Territory name might ring bells for its association with the Australian crossover, but today it signifies a different beast. This SUV is a rebranded version of the Equator Sport, manufactured in China by Jiangling Motors. With its recognizable body-colored bumper inserts, it’s easy to spot the export Territory from its siblings sold in China.
Design
Set to arrive in Brazilian showrooms next month, the updated Ford Territory flashes a fresh front end, ditching the split headlight design seen previously. The grille now boasts a striking chrome-accented pattern, while freshly designed front and rear bumpers add body-colored inserts for a cleaner appearance. These cosmetics certainly work to give the SUV a sleeker look on the road.
Specs
The SUV measures 184.5 inches in length, which remains unchanged, but now features 19-inch wheels and shiny chrome door handles. The Titanium trim is the one making rounds in Brazil, maintaining the interior’s dual 12.3-inch digital cockpit display. Tweaks in seating upholstery and trim color combinations add to its revamped appeal, although detailed specs on the equipment round-up will be disclosed close to the launch date.
Engine
Power-wise, the refresh doesn’t alter much under the hood. The Brazilian version holds onto its turbocharged 1.5-liter EcoBoost engine, delivering 166 horsepower and 192 lb-ft of torque. This SUV operates in a front-wheel-drive (FWD) format, coupled with a seven-speed dual-clutch automatic transmission. Although in China’s lineup, there is a plug-in hybrid variant, for now, the Brazilian Territory doesn’t share this electrification.
Pricing and Market
The refreshed Territory made a notable debut at the Interlagos Festival in São Paulo. Last year, sales impressed with a fourfold increase to over 5,000 units. With its new facelift, this figure might surge even further. While the exact price is yet to be confirmed, the former model starts at about $38,900. Beyond Brazil, this SUV will make its way to markets including Argentina, Mexico, the Philippines, Vietnam, South Africa, and Saudi Arabia.
Driving Feel
So, what’s it like to take this crossover for a spin? Think of it as smoother and more composed compared to the bumpier rides of its predecessors. It might not have the sporty zest of a Mustang, but it offers a balanced drive – perfect for those transitioning from a larger sedan but wanting a bit more space and road presence without sacrificing comfort. The power delivery from the 1.5-liter turbo engine feels adequate for city cruising and highway overtakes, providing a blend of efficiency and agility. All in all, it’s an option worth considering for anyone wanting a refreshed look in their driveway with reliable performance to match.
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